What a wonderful start to my day. Ate Musli with fresh bananas, fresh rockmelon and drank water. Perfect! I was feeling on top of the world in my small german appartment! Great to be alive.
Then I opened the paper, “Die Welt” (german daily Newspaper).
Started reading some articles which seemed to be interesting. (more…)
BEEZHOUSE is dedicated to bringing you some truly deep and meaningful content, however I am going to break with that…..
Here’s a heap of funny rubbish!
If you drive to work anything like Ian Wright (ex-footballer), then I want a lift!!!!
What is wrong with sexist advertising? Is it not a reflection of society? What is sexist advertising?
At the recent Cannes Lions 2006 Lynx won numerous ads for their new campaign “Lynx Jet”.
The target market (in marketing term, “the people we want to talk to”) was young males. This is what came out as a result.
TV Ad
This here is another Lynx ad targetting “young males” which screened in England.
Is this sexist? Does this bother females?
If you want to see the entire campaign check 21stcenturymarketing for a documentary on the making of this campaign.
